I was
surprised to hear about 3M’s philosophy to never kill a product. I knew that
they were a company that prided themselves on innovation (and had a track
record to prove it). I was initially thrown off by the fact because that
mindset seemed stubborn. However, it does make sense to me that the company
would encourage problem solving rather than the trashing of ideas that seemed
unreachable. Aside from this, the only confusing element of the reading to was
regarding corporate entrepreneurship. I didn’t get the distinction between this
and traditional corporate management but I suppose that traditional methods
didn’t account for intrapraneurship. I had also never heard of social
entrepreneurs being referred to as civic entrepreneurs. As far as the rest of the
reading is concerned, there were no surprises. I learned about environmental
ethics (ecovision), corporate ethics, and managerial rationalizations in my
Environental Sciences (high school), and college Criminal Justice and
Management classes respectively. If I were to ask to questions to the author
they would be- how can corporations best proactively deal with the threat of
environmental regulation and what (not necessarily obvious) industries are most
at risk of being affected. This is because the environmental crisis, if you
will, has become more prevalent in everyday life including political policies.
I want to know what he thinks about its future affect on business/entrepreneurship;
I don’t think he was wrong about anything.
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